Posts in BRANDING
Declutter Your Brand, Attract More Clients

Have you ever thought of decluttering and Feng shui as tools to elevate your brand and attract more clients? If something’s not working in your business, doing a clean sweep internally and externally can shift the current energy, create more intention towards your goals and make room for fresh opportunities.

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Niche Brand Examples For Entrepreneurs

When you create a niche for your brand’s products and services, you’re not leaving money on the table, you’re simply getting really specific to make your offers feel custom-made for the audience you’re looking to serve. A niche market is simply a segment of a larger market that you define through its unique need, interests or values. Take a look at examples to inspire a niche for your brand.

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Knowing Your Audience Is Key To Great Branding + Marketing

Knowing your audience is so essential to having a successful business that it’s important to spend time continuing to improve your knowledge of who they are, what they like, what they need, and how best communicate with them. Read on to find out why it’s so important and how to begin clarifying the essentials about your audience.

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Refresh Your Messaging, Boost Your Sales

Your message isn’t just words strung together.  It’s a feeling.  An experience.  It’s the bridge that connects your audience to your offers and solutions.  A great message will reach your ideal clients’ ears, hearts and minds. There’s an art and a strategy to effective messaging that can elevate your brand and boost your sales.

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Listen To Your Audience

Listening to your audience is an important, and vital, part of being able to grow your business and build a lasting brand.  Even though you are the expert, artist, designer, educator, or maker of the things you sell, and your business wouldn’t exist without YOU, your business is actually about THEM.  See what I mean…

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How Emotional Branding Can Foster Audience Connection and Loyalty

In today’s noisy market with competition constantly competing for your audience’s attention, building and maintaining a strong brand is essential for long-term success.  As a brand strategist and marketer, I’m a big believer in creating an energy for a brand.  There’s an intangible quality that can make it magical…and it happens when your brand creates an emotional connection with your audience.

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What Is Brand Clarity And Why It’s Essential For Growth

How many times have you you wished for more brand clarity?  To have your brand come across as clearly to your audience as it sounds in your own head?  If you’re nodding your head or raising your hand, you’re in the right place.  Let’s talk about what brand clarity is and why it’s essential to grow your business.

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