Listen To Your Audience

Listening to your audience is an important, and vital, part of being able to grow your business and build a lasting brand. Even though you are the expert, artist, designer, educator, or maker of the things you sell, and your business wouldn’t exist without YOU, your business is actually about THEM. See what I mean…

BRANDING, BUSINESSHilary HartlingNovember 6, 2023brand strategy, brand strategy for entrepreneurs, brand strategy development, brand strategy tips, target audience, Build Your BrandComment

3 Brand Story Strategies

Add the power of stories to your brand to move your audience, become more memorable, evoke emotion and ultimately form a deeper connection. Here are 3 Brand Story Strategies to implement in your business.

BRANDING, BUSINESSHilary HartlingOctober 30, 2023brand story, brand storytelling, brand strategy, brand strategy tips, brand strategy for entrepreneurs, brand strategy developmentComment

Develop Your Brand Using My Brandpolish Method™

In today’s blog, I’m unveiling my 3 step Brandpolish Method™ that helps brands of all sizes develop a solid brand strategy foundation to inform all aspects of their business in order to attract best-fit clients and grow.

BRANDING, BUSINESSHilary HartlingOctober 20, 2023brandpolish academy, brand strategy, develop your brand strategy, brand strategy development, brand strategy for entrepreneurs, Build Your Brand Comments

BRAND REFRESH: How Wandermint Creative Found Focus and Clear Direction with New Messaging

One of my favorite things to do in my business is work 1-on-1 with entrepreneurs via my Brand Strategy Development & Messaging Refinement service. Delivering clarity, and reenergizing people to love the brand they’re building is what lights me up! That’s what I did with Melissa Mitchell, Founder & Owner of Wandermint Creative - check out the details of her brand refresh…

CASE STUDY, BRANDINGHilary HartlingJuly 26, 2023brand refresh, brand strategy, brand clarity, brand strategy development, clarify your message, brand messaging, brand strategy for entrepreneursComment

Building A Legacy Brand

To find out why it’s important to build a legacy brand, what it actually means, examples of current legacy brands, and how to get started if you want to build a legacy brand of your own…keep reading.

BRANDING, BUSINESSHilary HartlingApril 25, 2023legacy brand, creating a brand legacy, brand strategy tips, brand strategy, brand strategy development, brand strategistComment

Brand Case Study: Kim Jacques, Midlife Health and Lifestyle Design

Kim Jacques is a Midlife Health and Lifestyle Design Coach for women, who joined The Brandpolish Academy for expert guidance in building her brand online after years of working in person in her referral-based business. From confused as to how to fit the feeling of her brand in an Instagram bio, to brand clarity and confidence, Kim now has a brand foundation she’s excited to build on. Read her full brand journey and the benefits of building her brand strategy…

CASE STUDY, BRANDING, INSPIRATIONHilary HartlingFebruary 22, 2023brand case study, brand clarity, brandpolish academy, brand strategy foundation, brand strategy, brand strategy examples, brand strategy developmentComment

Brand Case Study: Elizabeth Lacombe of Little Lizzie Paper

Elizabeth Lacombe is the founder of Little Lizzie Paper, an all-occasion stationery line for those who value simple beauty designed to celebrate meaningful moments. Knowing she wanted to infuse more meaning and focus into her brand, Elizabeth joined my brand-building program, The Brandpolish Academy to do just that…read her journey to brand clarity & brand love.