There are several key pieces of a mission statement that you don’t want to leave out when you’re crafting your brand mission. Find out what they are and where to start when writing your own mission…
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When you’re clarifying your brand strategy, your mission and vision statements tell your audience so much about your business. Read more to find out the difference between the two, examples for inspiration and how to start crafting yours.
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Want to know my #1 holiday wish for entrepreneurs (and I’m counting me in this wish, too)?
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IS BRANDING WORTH IT?
Short answer: yes. Longer answer: keep reading to see if these are things you’d like to have for your business…
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I know firsthand that ALL entrepreneurs are really looking for ways to be more efficient in their business, save time and energy, and have the clarity to build a brand that feels authentic and connects with their audience of choice. Today, I’m sharing 9 branding tips to help you save time & energy scaling your business.
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The best brand messaging moves your audience and connects with them on an emotional level. Here are 3 needle-moving messaging strategies you’ll want to add to your brand toolbox that can inspire your audience.
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As a small business owner or modern entrepreneur, how do you know it’s time for a brand refresh? Today we’re talking through 5 reasons why you’d want to do this for your business and the benefits that come with refreshing your brand.
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Today, I’m backing things up to give you the breakdown of the prep work you need to do before diving into building an effective marketing campaign. These are the 7 essentials you must know FIRST to create an effective marketing campaign…
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Building a personal brand can feel 10x harder because, frankly, it is! Let’s start by alleviating some of the worries and fears around building a personal brand and talk about the benefits of it.PLUS, some tips to get you started!
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What’s the ultimate goal to building an intentional brand that resonates with your audience? Creating brand loyalty.
Brand loyalty means you’ve delivered…big time. It means you’ve won over your audience, you’ve defined a product or experience that’s truly special and your best customers won’t sway to your competitors because they are in love with what you offer. Having loyal customers doesn’t just mean they keep coming back for more, but they are true fans of the brand and tell others about your brilliance, too.
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Highlighting brand examples is one of the best ways to get a clear understanding of what goes into developing a brand strategy for your business and why these branding elements can be so effective. I’m skimming the surface with some examples below that can inspire you for your brand!
There are so many brands in the world, so many good ones to choose from, and so many companies that are shining examples of having clear brand strategies that are working in their favor to attract their ideal audiences. That’s why it’s hard to pick just one to talk about!
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What’s a tagline? Why do you need one? How do you write your tagline? Do you just need one, or can you have several taglines? And, where the heck do you put them?
Today we’re talking taglines!
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