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FOR THE AMAZING WOMEN FROM THE SWITCH RETREAT

Ready to Become Known for What's Next?

It was The. Best. Weekend. Ever. And so lovely to meet all of you. Debbie was the most gracious host, and if our conversation about personal brand evolution resonated with you, I created a free resource just for you.

Don’t worry if you didn’t take all the notes…I’ve got you. Download your free Personal Brand Evolution Workbook for strategic, thought-provoking questions to help you clarify how your brand is evolving and what you’re ready to become known for next.

 
 

But Wait, There’s More…

 
 

You've Uncovered Something Important

Now what?

Maybe the workbook exercises confirmed exactly what you're ready to become known for. Or maybe they surfaced even more questions:

How do I turn this into actual positioning?


How do I explain it in a way other people immediately understand?


How does this translate into my website, content, speaking, offers, and marketing?

That’s the Deeper Work We Can Do Together.

 
 
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FIND THE CLARITY YOU DESERVE

BRAND POSITIONING INTENSIVE

 

Clarify what makes you uniquely valuable and become known for it.

Knowing what you want to become known for is an important first step. Positioning it so other people immediately understand, remember, and value it is where strategy comes in. In this private 1:1 intensive, we'll take what you've begun uncovering and go deeper, connecting the dots between your expertise and where you want to go next.

Together, we'll identify your Signature Advantage, clarify the strongest positioning for where you're headed, and build the messaging strategy to communicate it consistently. So instead of continuing to wonder:

How do all these pieces fit together?

What should I lead with?

How do I explain what makes me different?

What do I actually want to become known for?

You'll have a clear answer and a strategy for putting it into action.

Sound like something you need?

 
 
 
 

WORKING WITH ME 1:1

What We’ll Clarify Together

 
 
 

01. Your Signature Advantage

The distinctive combination of experience, expertise, perspective, strengths, ideas, and approach that makes you uniquely valuable.

02. What You Want to Become Known For 

We'll define the strongest direction for your evolving brand. (Not everything you could be known for, but what you intentionally want to own next).

03. Your Positioning + Messaging

We'll give language to your value so people can more quickly understand what you do, why it matters, and what sets you apart.

04. Your Messaging Pillars

The core ideas and conversations you'll consistently reinforce across your content, website, speaking, interviews, marketing, and other brand touchpoints.

05. Your Next Best Moves

A prioritized roadmap for putting your positioning into action.

 
 
 
 
Position your website copy with messaging to resonate
 

You'll Leave With Your Signature Advantage Blueprint

Following our session, I'll turn the strategy we've developed together into your personalized Blueprint, including:

  • Your Signature Advantage

  • Your Known-For Direction

  • Your Positioning Identifier

  • Your Core Positioning Statement

  • Your Known-For Statement

  • Your Audience Snapshot

  • Your Messaging Pillars

  • Your Brand Experience

  • Your Next Best Moves

You'll also receive one round of refinement after reviewing your Blueprint so we can make sure your final positioning feels clear, aligned, and ready to use.

 
 

IN DEBBIE’S WORDS…

 
 
 

“Hilary has an incredible ability to listen to all the ideas, experience, and pieces of who you are and see the throughline you can’t always see for yourself. She helped me get clear on what truly sets me apart, what I want to be known for, and how to communicate it in a way that feels completely aligned with who I am. What I love most about working with Hilary is that she doesn’t try to turn you into something you’re not…she helps you uncover what’s already there and gives you the clarity and language to own it. As my business and brand have continued to evolve, having Hilary in my corner has been invaluable.”

DEBBIE BIERY

Founder, The Opportunity Switch

 
 
 
 

An Exclusive Bonus for SWITCH Retreat Attendees

When you sign up for your Brand Positioning Intensive by September 15 you'll also receive a complimentary 45-minute 1:1 Brand Strategy Follow-Up Session with me. Once you've had time to put your new positioning into practice, we'll reconnect to review what's working, refine anything that needs adjusting, and determine your next best moves.

Your bonus session can be used anytime within 90 days following your Brand Positioning Intensive.

Bonus Offer available exclusively to SWITCH Retreat attendees when you book your Brand Positioning Intensive by September 15, 2026.

 
 
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Your Next Chapter Deserves a Brand That Reflects Who You've Become.

 
 

Ready to become known for what makes you uniquely valuable?

YOUR INVESTMENT

$2,997

Your Brand Positioning Intensive includes your pre-session Positioning Questionnaire, my strategic review and preparation, private 90-minute Intensive, personalized Signature Advantage Blueprint, one round of refinement, and your prioritized Next Best Moves.

PLUS your SWITCH Retreat Bonus: a private 45-minute Brand Strategy Follow-Up Session [when you book your Intensive by Sept 15, 2026]