BRAND STRATEGY COACHING
You Don’t Have to Figure Out Every Brand Decision Alone.
1:1 STRATEGic support
Your Business & Reputation Keep Evolving.
You have ideas you're considering, offers you're developing, messaging you're refining, marketing decisions to make, and a business that keeps evolving. You know your business better than anyone, but sometimes you're simply too close to it to see what someone on the outside can see.
You need an experienced brand strategist in your corner who understands what you're building, sees the bigger picture, and can help you figure out what makes sense next.
That's what Brand Strategy Coaching gives you.
Sometimes You Just Need Another Smart Brain in the Room.
When you're running your own business, questions like these come up all the time:
Should I pursue this idea? How should I position this new offer? What should I lead with? Does this actually fit with where I'm taking my brand? Why isn't this messaging landing? How should I market this? Am I overcomplicating this? What am I not seeing?
And while you can figure them out yourself, sometimes what you really need is someone who knows your brand well enough to challenge your thinking, connect the dots, and help you get to clarity faster.
Your Brand Strategist, In Your Corner
Brand Strategy Coaching is a private 3-month strategic partnership designed to give you ongoing access to my perspective and expertise as you build, market, and evolve your brand.
Our work won't follow a predetermined curriculum. We'll focus on what's most important in your business right now.
That might mean helping you:
Make Smarter Brand Decisions
Evaluate new ideas, opportunities, offers, directions, and priorities through the lens of the brand you're intentionally building.
Strengthen Your Messaging
Figure out what to say, what to lead with, how to articulate a new idea or offer, and where your current messaging may be creating confusion.
Market Your Brand More Strategically
Think through how you're bringing your brand, offers, and ideas to market so your content and marketing consistently reinforce what you want to be known for.
Navigate What’s Next
As your business evolves, I'll help you step back, see the bigger picture, connect seemingly disconnected pieces, and decide where to focus next.
You bring me what you're working through. I'll help you see it more clearly, think about it strategically, and decide what to do next.
“Hilary is a GENIUS at helping you refine your offer suite, dial in your messaging, and position yourself for the next big leap in your business. It takes time and trial-and-error to find the right clarity and messaging for your brand, but having Hilary’s expertise has made the process so much smoother (and so much more effective). She’s incredible!”
MARC & TERESA HILDEBRAND, FOUNDERS OF MODERN LEADERSHIP COACHING
Why Clients Trust Me With Their Brands
15 years at Disney • A decade helping entrepreneurs + experts clarify and grow their brands
For 15 years, I helped market some of the world's most iconic entertainment brands, including Disney, Pixar, Marvel, Touchstone, and DreamWorks. For the past decade, I've brought that experience to entrepreneurs and experts.
My superpower is listening for the throughline. I see patterns you may be too close to recognize, ask the questions that get underneath the real issue, and help you simplify what has started to feel complicated.
And because I'll get to know your brand and business over time, we don't have to start from scratch every time something new comes up.
Three Months Of Strategic Support
Your Brand Strategy Coaching partnership includes:
Two 60-Minute 1:1 Strategy Sessions Each Month
We'll meet twice a month for three months, focusing each conversation on what matters most in your business right now.
Strategic Preparation Before We Meet
Send me your priorities, questions, and relevant context beforehand so I can come prepared and we can make the most of our time.
Between-Session Email Access
Email me between sessions with brief questions, updates, and context related to our work together.
Select Review + Feedback
Share select messaging or brand materials related to our current strategic priorities for my review and feedback.
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An Ongoing Strategic Perspective
I'll know your brand, where you're headed, and the decisions we've already made.
You'll have someone keeping an eye on the bigger picture with you.
A COLLABORATIVE PARTNERSHIP
What We Could Work On Together
Every client's priorities will be different, but our conversations might include: refining an offer or deciding how it fits into your business, positioning and messaging something new, reviewing your website or key messaging, developing a brand marketing or launch direction, making sense of several ideas competing for your attention, or evaluating a new opportunity, direction, or expansion. You guide our collaboration.
PLUS…
I Can Help Create It, Too
Sometimes our strategy work will uncover a key messaging, content, or brand marketing asset you need. When it's a fit, Brand Strategy Coaching clients may also hire me to develop select assets through a separately scoped project. That way, you don't have to do everything yourself. But strategy always comes first.
Brand Strategy Coaching Is For You If…
You're an established entrepreneur or expert who:
has lots of ideas and wants help knowing which ones are worth pursuing
regularly makes decisions about your brand, messaging, offers, or marketing and values a trusted outside perspective
wants help articulating and positioning new ideas as your business evolves
finds yourself getting stuck in your own head or overcomplicating things
wants an experienced strategist who understands the bigger picture, challenges your thinking, and helps you get to clarity faster
If you want someone smart in your corner who can help you see what you can't always see from inside your business, this is for you.
"Hilary made me fall in love with my brand again. I was in a funk when it came to talking about my business. I felt like my amazing methods were blending into the crowd and not conveying what I really wanted my Ideal client to get out of working with me. She helped me focus back on my why, and create new messaging around my offers that I can't wait to shout from the rooftops. Would definitely recommend working with her.”
Melissa Mitchell, Founder of Wandermint Creative
Put an Experienced Brand Strategist in Your Corner.
For the next three months, you don't have to untangle every idea, solve every messaging problem, or make every brand decision alone.
I'll be there to help you see the bigger picture and figure out what makes sense next.
THE INVESTMENT
$5,500 paid in full
or 3 monthly payments of $1,999
Your 3-Month Brand Strategy Coaching Partnership includes:
Six private 60-minute strategy sessions
Strategic preparation before each session
Between-session email access
Select messaging + brand material review
Ongoing strategic guidance throughout our three months together