Creating a cohesive design for your brand can be a great way for your audience to identify your business quickly no matter what platform they find you on.

Let’s back up 3 paces and just add in a reminder that while we’re talking about brand design today, you want to start developing your brand with a strategy first. It’s strategy that informs design.

BRANDING, BUSINESSHilary HartlingJune 8, 2021brands, Branding, brand strategy, branding tips, Brand Style, brand design, brand keywords, color palette, brand fonts, brand colors, brand photographyComment

How To Polish Your Brand

Are you looking to refine your brand and unlock the potential for real growth in your business? It’s time to polish your brand, my friend!

Whether you’re a newer business starting fresh, or a seasoned entrepreneur with 5 years under your belt, your brand is evolving every step of the way. It’s up to you to continuously gain additional brand clarity, fine-tune your strategy and tweak your messaging and offerings to serve your customers best.

BRANDING, BUSINESSHilary HartlingDecember 13, 2018Branding, Brand Strategy, Brand Strategist, Brand Clarity, Brand Messaging, Build Your Brand, Branding Tips, Brand StyleComment

Brand Story: Chelsea Leifken

CHELSEA LEIFKEN lights up the world with her smile, and when she walks in a room or sits in her car eating car snacks on her Instagram stories, her megawatt smile shines and you’re hooked. This is why her brand is so powerful – she authentically and unabashedly is herself and her community loooooves it.

CASE STUDY, BRANDINGHilary HartlingDecember 13, 2018Branding, Brand Style, Personal Brand, Personal Branding, Brand Strategy, Brand Strategist, Brand Case Study, Brand Clarity, Brand Vision, Brand Messaging, Branding Design Comments

Brand Story: Chiqui Social

Bienvenidos to a brand I cannot wait to introduce you to! CHIQUI SOCIAL was born from the brilliant mind of its Founder, Lizet Alvarez, as she realized there weren’t a lot of options to offer her two chiquitos in the way of Spanish language immersion in early childhood education and beyond.

CASE STUDY, BRANDINGHilary HartlingDecember 13, 2018Branding, Brand Vision, Brand Clarity, Brand Strategy, Brand Strategist, Brand Messaging, Brand Style, Build Your BrandComment

The Distinction Of Great Brand Messaging

Brand messaging is something all business owners need in order to communicate the value of their work. What does it take to go from good to great, where your messaging is concerned?

BRANDINGHilary HartlingDecember 13, 2018Brand Messaging, Branding, Brand Clarity, Brand Strategist, Brand Strategy, Brand Style, Build Your Brand, How To BrandComment

Client Feature: Ponderlily

Welcome to the breathtaking world of PONDERLILY. This is an absolutely beautiful brand featuring mindful planners and paper products giving people the chance to slow down, breathe, and focus on the things they want to make time for in their lives.

CASE STUDY, BRANDINGHilary HartlingDecember 12, 2018Branding, Brand Clarity, Brand Strategist, Brand Style, Brand Strategy, Branding Design, How To Brand, Build Your BrandComment

What Exactly Is Branding?

Everyone has been and will continue talking about it…from business articles to marketing books, on Instagram via influencers and entrepreneurs to big companies speaking about the why’s and how’s of their success. It’s BRANDING.

BRANDING, BUSINESSHilary HartlingDecember 12, 2018Branding, Brand Perception, Brand Clarity, Brand Strategist, Brand Strategy, Build Your Brand, How To Brand, Brand Style, Branding 101 Comments

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