Brand Case Study: Jess Nana
CASE STUDY: JESS NANA, Socially Savvy Studio
Jess Nana is a goal-getting female entrepreneur, an online marketing educator, wife and mom of 3 adorable kids, the CEO of Socially Savvy Studio and a graduate of my BRANDPOLISH ACADEMY.
Her mission at Socially Savvy Studio is to teach online business owners and marketing teams to adopt an intentional digital, social and content strategy to authentically attract dream clients with ease.
Just a few short months ago, she couldn’t have articulated her mission to you this clearly…and here’s why:
THE CHALLENGES
Jess was struggling with some common challenges many entrepreneurs face when working to clarify and define their brands. See if any of Jess’ struggles resonate with you, too:
Not quite sure who you’re talking to
Feeling all over the place
Wanting to serve everyone
An unclear brand message
After 5 weeks of being a student in my BRANDPOLISH ACADEMY program where I teach entrepreneurs how to build a clear and cohesive brand, Jess went from:
>> Unclear & serving everyone, to…
>> A clear brand message for a targeted audience!
“The Brandpolish Academy gave me the clarity in finding my niche and getting my messaging on point across all my online marketing. I now have a clear path forward with a brand message that speaks to my target audience.”
JESS NANA
BRAND CLARITY FOR THE WIN
Part of the step-by-step process you work through in The Brandpolish Academy includes:
Identifying your ideal client and discovering the psychographic information that gives you insight into their greatest struggles and ambitions (and not relying on a making up a fake avatar)
Building a solid brand strategy foundation with key branding elements such as: mission and vision statements, taglines, core values, brand promise, voice & personality, clear messaging and more.
Discovering how to tell your story to resonate with your ideal audience
And much, much more
With the new brand clarity Jess achieved by working through each step of the Brandpolish process, she:
Re-did her whole website and she and her clients love the result
Updated her email marketing and all her social media posts with her new, very clear brand messaging
Began attracting and working with dream clients consistently
And…
A SIX FIGURE YEAR IN A GLOBAL PANDEMIC
With the clarity, strategy and messaging Jess figured out for her brand, Socially Savvy Studio, she hit the coveted six figure mark for her business!
“I had a six figure year in a pandemic. I was able to serve my people and have more impact than I ever imagined I would in such a difficult time. I’m certain without The Brandpolish Academy I would still be lost on who I was talking to. I am so grateful that this group program helped me show up for my clients and not give up.”
JESS NANA
BRAND STRATEGY IS ESSENTIAL & EXCITING
Brand strategy reconnects you to the why of your business and the reason you chose to begin this adventure in the first place. For Jess, she’s now so excited to grow her brand, attract her dream clients and scale her business to have the impact she set out to make.
“Until you get your brand strategy in place, the rest of your business will feel like a shot in the dark. Take it from someone who knows. Your brand strategy is the piece to the clarity puzzle, the only way to go is up once you have this essential piece in place.”
JESS NANA
JESS & HER SOCIALLY SAVVY BRAND ARE CERTAINLY ON THE WAY UP…
As Jess continues to use her newfound brand clarity to grow her business, she’s expanding her brand into a new offer for her audience that supports her mission, her message, and her desire to make a bigger impact for the clients she serves.
And when one of my students has something to offer that I feel can help my audience grow your business, I want to let you in on the goods!
If you’d like to join Jess for an online Zoom workshop on “Social Media Scheduling 101,” use the code: HILARYHARTLING to get 15% off.
You’ll discover all the tools you need to get rid of social media overwhelm and get consistent to grow your business and attract dream clients. Thank you, Jess, for your generosity!
THE LAST WORD FROM JESS ABOUT HER BRANDPOLISH ACADEMY EXPERIENCE
“Hilary is in one word magic. She has this innate ability to bring together the best group of women I couldn’t imagine not knowing now. There will be homework, accountability, camaraderie, support, and this will all lead to the best action you will ever take in your business. The best part - you will all do it together no matter where you are on your business journey.”
JESS NANA
If you’re ready to build a clear and cohesive brand so your messaging resonates with your dream clients, get on the waitlist for THE BRANDPOLISH ACADEMY because the doors will re-open in February. Start 2021 off with the clarity you need to grow your business!